Understand What is Changing - Anticipate What is Next - Prepare Your Organization
The world in which businesses operate is changing rapidly. Economic conditions, demographic shifts, geopolitical risks, technological disruption and other powerful macro trends are reshaping markets, industries and organizations around the world.
ISA Executive Briefings provide leadership teams with a focused, customized assessment of the trends that matter most to their organization, and what those trends could mean for their future.
Led by ISA Executive Director Michael Weidokal, each briefing combines independent analysis, forward-looking insights and discussion with your leadership team to help you better understand the forces shaping your operating environment and prepare for the opportunities and risks ahead.
Turn Macro Trends into Strategic Insight
Most organizations devote considerable attention to what is happening inside their business. ISA Executive Briefings help leadership teams look beyond the organization to understand the external forces that could determine its future success.
An ISA Executive Briefing can help your leadership team:
See What's Coming
Identify economic, demographic, geopolitical and technological trends that could reshape your markets and industry.
Identify Risks Earlier
Recognize emerging threats to growth, investment, supply chains, labor availability, costs and market demand.
Challenge Assumptions
Test your organization's expectations about the economy, markets and operating environment against independent external analysis.
Build Leadership Alignment
Give your executive team a common understanding of the external trends that will shape your organization's future.
Understand What Matters
Separate important structural changes from short-term noise and determine which developments deserve management attention.
Discover New Opportunities
Understand where changing economic and demographic conditions may create new markets, customers or investment opportunities.
Strengthen Strategic Planning
Incorporate macro-level intelligence into decisions involving investment, expansion, workforce planning, market development and long-term strategy.
Obtain a Third-Party View
Receive a neutral, third-party view of the major opportunities and threats facing your organization in a rapidly changing world.
Topics Tailored to Your Organization
Economic Outlook
Economic growth, inflation, interest rates, consumer spending, investment, labor markets and the outlook for the U.S. and global economies.
Geopolitics and Political Risk
Geopolitical tensions, wars and conflicts, political instability, trade disputes, elections, government policy and changes in the international business environment.
Technology and AI
Artificial intelligence, automation, productivity, technological disruption and how emerging technologies could reshape industries and labor markets.
Workforce Trends
Labor availability, skills shortages, immigration, aging workforces, automation and the long-term outlook for talent.
Demographic Change
Population growth and decline, aging populations, migration, workforce availability, changing household structures and shifts in consumer markets.
Global Markets
Growth opportunities and risks across major international markets and the economic, political and demographic trends shaping individual countries and regions.
Trade and Supply Chains
Changing trade patterns, tariffs, reshoring and nearshoring, supply-chain vulnerabilities and the evolving geography of global production.
Long-Term Macro Trends
The structural forces likely to transform economies, industries and societies over the next five, ten and twenty years.
What's Included
Each ISA Executive Briefing is designed around your organization's specific needs and can include:
- A pre-briefing consultation to identify your leadership team's priorities, concerns and strategic questions
- Customized research focused on your organization, industry and geographic markets
- A tailored executive presentation highlighting the most important trends, risks and opportunities
- Economic, demographic and geopolitical forecasts relevant to your organization
- Scenario analysis examining how different developments could affect your operating environment
- An interactive discussion and Q&A with your leadership team
- Presentation materials for your team's future reference
- Follow-up consultation to discuss questions or developments arising from the briefing
Briefings can be delivered in person or virtually and can be designed for executive teams, boards of directors, strategy sessions, leadership retreats and other senior-level meetings.
About Michael Weidokal
Michael Weidokal is the Executive Director of International Strategic Analysis (ISA), where he advises businesses and organizations on economic trends, geopolitical risk, demographics and the major forces shaping the global business environment.
For more than 25 years, Michael has analyzed developments across countries, regions and industries to help decision-makers understand how changes outside their organizations can affect their future performance.
As a speaker, economist and international business strategist, he specializes in translating complex global developments into clear, practical insights for business leaders.
His work focuses not simply on what is happening today, but on what is likely to happen next — and what organizations should be thinking about now to prepare for it.